BINGXUE is a well-known tea beverage chain brand, focused on sourcing ingredients from global origins and developing products with great taste, rich toppings, and strong visual appeal. The brand entered the Hong Kong market in 2025, with established stores in multiple districts. A local entity has been set up to oversee regional market expansion, brand marketing, franchise management, and operational support.
Currently, the Group operates over 4,500 stores across 16 countries and regions, including more than 1,500 overseas locations. The company will continue to strengthen its investment and presence in Hong Kong and surrounding markets, expand its store network, and enhance brand influence.
09.07.2026
