Choose Planet A is a sustainable packaging provider that is committed to bringing truly sustainable and innovative packaging solutions that help protect our planet. In 2022, their first product launch was a new alternative to single-use paper cups named THE GOOD CUP.
The unique and patented paper cup comes with an integrated top flap that easily folds and locks into place, eliminating the need for traditional plastic lids. It is made from paper with a certified plastic-free coating (Flustix) and is certified home compostable (TUV). Additionally, it is fully recyclable in the paper stream.
THE GOOD CUP has already received major design awards in 2023, including Red Dot, iF Design, Pentawards, and more. It has been featured on the front pages of Yahoo! US, Yahoo! Japan, MSN, FastCompany, and has appeared on TV with The Drew Barrymore show. More recently, it has been nominated as one of the best 200 inventions of 2023 by TIME magazine.
THE GOOD CUP is currently available in Hong Kong, Japan, Australia, the United Kingdom, the United States, and Canada.
