Founded in 2021, Odyssey Labs aims to help artists and brands navigate new digital frontiers by tapping into blockchain-based tokenisation and real-life applications integrated with web 3.0 technology.
Its in-house project, Delirious Mind Travelers (DMT), introduced a novel mechanism that allows users to “burn” their non-fungible tokens (NFTs) in exchange for vinyl designer toys, bridging the gap between digital and physical art forms. Via innovative tokenomics and social media strategies, DMT has been able to cultivate a tight-knitted and supportive community with a common interest in well-being and self-discovery through branded merchandise and community events.
Following the launch of DMT, Odyssey Labs has expanded their consulting arm with the distinct advantage of having experienced web 3.0 pioneers in-house.
From conceptualisation, branding and artwork to implementation, promotions and community building, Odyssey Labs provides a one-stop shop service with a team that is constantly up-to-date with industry best practices.
