The Head of Consumer and Hospitality of InvestHK, Ms Sindy Wong, said, "As an international business hub, Hong Kong possesses distinctive advantages including a robust logistics infrastructure, zero-tariff policies and more, providing Mainland brands with an ideal springboard for international growth. We look forward to Gelray bringing fresh momentum to the local retail industry and leveraging Hong Kong as its home port to expand into broader Asian markets."
Founder of Gelray, Mr Tim Fang, said, "Hong Kong is a gateway to Asian and the Belt and Road markets, as well as a hub for international fashion and lifestyle trends. Hong Kong consumers are sophisticated and diverse, which aligns well with our brand philosophy. Our Hong Kong office will take the lead in Southeast Asian business planning, from market research and product localisation to establishing distribution networks, driving our regional development strategy."
Gelray was founded in 2012, upholding the brand philosophy of innovation, health, and professionalism. The brand offers a range of products spanning loungewear, lingerie, shapewear, yoga wear and sportswear. By providing full-size ranges and a high-quality experience, the brand enables customers of every body type to discover comfort in any scenario.
For more information about Gelray, please visit www.gelray.com.
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