Hong Kong is Asia’s most popular city destination. Add to this high income local residents who love to dine and travel, a culture of service excellence, excellent transportation infrastructure and you have the ideal location to showcase tourism and hospitality brands.

It’s no surprise that the World Economic Forum has named Hong Kong the region’s most competitive location for travel and tourism companies.

More Visitors, Higher Spending

Visitor numbers have more than doubled over the past decade, hitting a recent record of 28.1 million in 2007. The number of annual visitors is forecast to surpass 57 million in 2020, with Hong Kong becoming the 5th most frequently visited tourist destination in the world.

In line with increasing visitor arrivals, tourism expenditure has experienced double digit annual growth in recent years. This coupled with robust demand from local residents is no doubt the ultimate combination for commercial success.

Preferred destination for Mainland Chinese tourists

In addition to a traditional mix of international visitors, easing travel restrictions in Mainland China mean that high-income, internationally-focused Mainland business and leisure tourists account for approximately 50% of visitor arrivals. Looking for a prudent way to introduce your brand to the Chinese market? Hong Kong is the answer.